I hear these words a lot.

They’re a shield for ignorance.

A statement that the details don’t matter (when they really do).

Learning has stopped.

Submission to the people in the conversation who are technical – it’s your problem now, “I wash my hands of it”.

A power play, “I care about the business, you’re just playing with toys”.

It’s not OK.

“Software is eating the world”, and if you’re ‘not technical’ it will eat you too.

Update 7 Sep 2019

My customary tweet sparked off quite some conversation on Twitter, including this thread from Christian Reilly. Forrest Brazeal chimed in with his excellent Faas and Furious cartoon ‘Not Technical‘, which he was kind enough to permit me to copy here.