Posts Tagged ‘testing’

TL;DR Standardised tests like A Levels will inevitably have winners and losers, and in normal circumstances those people will usually know why they won or lost. For the losers it’s likely that they experienced some bad luck; but the key point here is that experience – they know why things didn’t work out. When that […]


I’ve been noticing that lots of the services I use online have been getting worse. My friends have been complaining too. I think I know why. A/B testing is a great way for product managers to make decisions based on data (rather than their own gut feel). But what happens when A/B testing meets the […]