Posts Tagged ‘customer’
My Wren Kitchen – Overview
I bought a new kitchen from Wren Living this April for delivery in late July. It’s the most expensive thing I’ve ever bought that wasn’t an entire house. Many things went wrong. I shouldn’t have bought my appliances from Wren. I shouldn’t have bought my wooden worktop from Wren. I’m writing this because I felt […]
Filed under: could_do_better, grumble | 1 Comment
Tags: customer, kitchen, living, service, support, Wren
For a little while I’ve been experiencing lousy service from my credit card providers, and judging by what I hear from others I’m far from alone on this. The level of false positives from card company fraud detection systems has reached a point where it’s creating a bad customer experience, and it often seems that ‘common sense’ […]
Filed under: could_do_better, grumble, travel | 1 Comment
Tags: algorithm, analytics, big data, card, convenience, customer, customer experience, customer service, data, fraud, gas, social, travel
Reversion marketing
Reversion marketing is the evil twin of conversion marketing. The reversion marketing experience from a consumer point of view is about receiving such dreadful service that you choose to leave. Why would any organisation do this? Well, it’s a way of getting rid of unprofitable customers without directly saying to them ‘we don’t want you […]
Filed under: marketing | Leave a Comment
Tags: customer, marketing, segmentation
Chris Swan's Weblog 